Types of Facebook Advertising Objectives

BEFORE COMMENCING ANY FACEBOOK AD CAMPAIGN It is imperative that you fully grasp all of the different campaign objectives available before making a decision.

1

This objective helps you get your adverts in front of the people who are most likely to remember them.

BRAND AWARENESS

2

Increase the number of people visiting your preferred online location, be it a Facebook store, website, or app.

TRAFFIC

3

Find people more likely to engage with your business online, send a message, or take desired actions on your ad or page

ENGAGEMENT

4

Collect leads for business or brand via messages, phone calls & sign up.

LEAD

5

Get people on a mobile device to install or take specific actions within your app.

APP PROMOTION

6

Find people likely to purchase your goods and services.

SALES

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